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Know better · Do better · be better

Know better · Do better · be betterKnow better · Do better · be better

4-WEEK GROUP COACHING • OCT 18–NOV 13

Your Season to Make Healthy Feel Simple Again

Maybe you don’t need another diet. Maybe you’re ready for someone to meet you in the season you’re actually in.


Some seasons give you room to plan and cook and move your body. Others ask so much of you that even the things you want to do for yourself keep getting pushed aside. You may know the basics of healthy living and still feel stuck trying to live them.


That’s why I created Butterfly Season. For four weeks, I’m bringing a group of women together to practice the 7 Skills to Lasting Health in real life, not in a life with an empty calendar and no surprises. We’ll work on the food, yes, but also on finding a rhythm you can return to when life gets full.


You don’t have to wait for an easier season to begin.


Early Bird enrollment is $79 through October 9.


JOIN BUTTERFLY SEASON

Does this sound like you?

You know what to do. You want help doing it.

Maybe you start the week with a plan, but by Wednesday, everyone needs something from you. Breakfast gets skipped. Dinner becomes whatever is easiest. You tell yourself you’ll get back on track when life settles down.


I get it. Butterfly Season gives you a place to slow down, practice the basics, ask questions, and find a way forward that fits the season you’re actually in.


You do not have to have it all together to join us.

What Butterfly Season is

Seven skills. Four weeks. A new season.


Butterfly Season is a four-week group coaching experience built around the 7 Skills to Lasting Health. We won’t try to change everything overnight. Each week, we’ll focus on a few skills, put them into practice, and talk through the places where real life gets complicated.


You’ll have live teaching and Q&A, practical steps for the week, check-ins for accountability, and a private group where you can find your resources and replays. By the end, you’ll have a personal plan for continuing beyond our four weeks together.


Here’s what we’ll practice together

Week 1 · Start with your foundation
We’ll work on eating breakfast and getting sufficient protein. You’ll look at what your mornings really require and choose a starting point you can repeat.


Week 2 · Build a plate that works for you
We’ll practice adding non-starchy vegetables and separating fuels, with help making these skills work in everyday meals.


Week 3 · Make room for better rhythms
We’ll talk about freedom from sugar and refined flour, along with realistic ways to move your body. The goal is to keep taking the next step, even when a week doesn’t go as planned.


Week 4 · Keep going with grace
We’ll bring all seven skills together, look at what worked for you, and make a plan you can carry into your next season.

You’ll have support as you put it into practice

  • Weekly live group coaching with teaching, questions, and help working through real-life challenges
  • Replays when you can’t attend live
  • Weekly action steps and check-ins to help you follow through
  • Practical food support and printable resources you can return to
  • A private group for encouragement, questions, and your Butterfly Toolbox

You can participate from wherever you are. Come to the live sessions when you can, and use the replays when your schedule needs more flexibility.

SAVE MY SPOT

A note from Coach Amy

A note from Coach Amy

A note from Coach Amy

A note from Coach Amy

A note from Coach Amy

A note from Coach Amy

Why this group means so much to me

I’ve been thinking a lot about seasons lately. Seasons of change. Seasons of learning. Seasons of doing hard things. Seasons when you need to start something, and seasons when you need to let something go.


I’m in a new season myself. I’m learning that change can be beautiful even when it’s uncomfortable, and that having to rethink the way you’ve been doing things does not mean you’ve failed.


I know the women who come to me aren’t all living the same life. You may be raising little ones, working full-time, caring for someone you love, navigating changes in your body, or trying to figure out who you are in a season that looks nothing like the last one. I don’t want to hand you a perfect plan and expect your life to fit around it. I want to coach you as you find a way to care for yourself within your life.


The seven skills give us a place to begin. Our time together is where we’ll practice them, ask the real questions, and learn how to keep going. That’s the heart of Butterfly Season

JOIN FOR $79

Choose your spot in Butterfly Season

Debut price: $69
September 29–October 2

Early bird price: $79
October 3–9

Regular price: $99
October 10–17

Blooms member price: $49


Your one-time purchase covers the full four-week Butterfly Season experience, October 18–November 13. Registration closes October 17 at midnight CT.


All Butterfly Season purchases are final. Refunds are not available.

I’m keeping this one close-knit

Butterfly Season is not an open-ended membership or a challenge where you sign up and are left to figure it out on your own. This is four weeks of group coaching, conversation, questions, and practice together.


I’m opening no more than 50 spots because I want this to feel like a group I’m truly walking with. I want room for your questions, your real-life obstacles, and the moments when a skill finally clicks.

If you’ve been waiting for a gentle but practical place to begin again, I would love for one of those spots to be yours.

Frequently Asked Questions

Please reach us at admin@southernandhealthycoaching.com if you cannot find an answer to your question.

Each week, we’ll focus on a few of the 7 Skills to Lasting Health. I’ll teach the skills, help you think through how they fit your actual life, and give you a practical step to work on before we meet again.


We’ll meet live on Tuesdays for group coaching and Q&A. If you can’t make it live, you can watch the replay. You’ll also have weekly check-ins, printable resources, and our private Butterfly Season group for questions and encouragement.


This is not a daily assignment you have to keep up with. It’s a place to practice, get support, and keep going.


By November 13, I don’t expect you to have a perfect routine. I want you to understand how these seven skills can work in your life. I want you to have some meals you feel good about making, a better sense of what tends to trip you up, and a plan for what to do when life doesn’t go according to plan.


Most of all, I want you to know that one hard day does not mean you have to start over.


Hi, I’m Amy! I’m a Trim Healthy Executive Coach, Certified Health Coach, and Level 2 Professional Life Coach. I’ve spent years helping women take what they know about healthy living and make it doable in the middle of family, work, changing bodies, and full lives.


I love teaching, but I love the moment a woman realizes, “Oh, I can do this,” even more. That’s the kind of moment I’m making room for in Butterfly Season.


No. I would love to see you live so you can ask questions and be part of the conversation, but replays will be available if the scheduled time doesn’t work for you.


Yes. We’ll work through the seven skills step by step. If you’re familiar with them already but have struggled to put them into practice consistently, you belong here too.


No. Butterfly Season is a focused, four-week group coaching experience built around practicing the 7 Skills to Lasting Health. Blooms is my ongoing coaching community, while #100Strong VIP is a challenge experience—not this four-week coaching group.


Our private group will be inside Mighty Networks. After you purchase, you’ll receive a link to join. Your resources, coaching details, and replays will be there so you can find what you need throughout the four weeks.


You’ll see a confirmation page with the link to join the private group, and your purchase receipt will arrive by email. Join the group right away and watch there for the information you’ll need before we begin on October 18.


Email Darlene at admin@southernandhealthycoaching.com, and we’ll help you get connected.


I’m keeping this group to 50 women so we can make these four weeks personal, interactive, and special. If you’re ready to stop waiting for life to settle down before you care for yourself, I’d love to welcome you in.


October 18–November 13, 2026


Debut price: $69 through October 2
Early bird: $79, October 3–9
Regular price: $99, October 10–17
Blooms member price: $49


Registration closes October 17 at midnight CT, or sooner if all 50 spots are filled.


JOIN BUTTERFLY SEASON


All Butterfly Season purchases are final. Refunds are not available.


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